As part of our services, Ettinger Communications manually submits pages to the major search engines throughout the course of the search engine optimization campaign as using software to submit pages causes problems with certain engines. Manual search engine submission is the preferred method due to certain search engines' rejecting and sometimes 'banning' sites using automated (software) submission.
With search engine submission, we determine which pages have been indexed among the major search engines and which have not, submitting those which have not been indexed. Throughout the campaign, we'll continue to perform manual search engine submission of pages as they change, or, in other words, are optimized. Another term for this search engine submission process is web site promotion.